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Project: Das Ideenfestival 2024
Tags: Event Identity, Branding

Event identity for ZEIT Online’s Das Ideenfestival 2024, designed to move away from traditional hierarchical conference formats while being catered towards younger creatives and makers. Developed at A Color Bright, the visual system uses dynamic, interacting forms to reflect dialogue and collaboration. Research into sociological diagrams mapping how people interact in conversation informed a system that visualizes exchange and participation. The result translates the festival’s participatory approach into a flexible, youthful identity. Role: Brand & Digital Designer, with A Color Bright.
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